Case Study: Driving Success for Corvette Warehouse Dallas with Google Ads

Dive into the details of localized campaigns, competitor targeting, and strategic remarketing that propelled this iconic Corvette Dealer.

Corvette Warehouse Case Study

Project details

Discover how our customized Google Ads campaign strategy boosted the online presence of Corvette Warehouse Dallas, resulting in 547 conversions.
Project Date
2023
Client
Corvette Warehouse
Services
Google Ads

About the project

Corvette Warehouse is a distinguished Dallas-based dealership specializing in rare, low-mileage, and showroom-condition used Corvettes — including Z06s, coupes, and convertibles. Since 1996, they’ve sold over 23,000 vehicles through a high-volume, low-pricing strategy. With nationwide delivery, trade-in options, financing support, and deep product knowledge, they cater to Corvette enthusiasts across the U.S. seeking performance, authenticity, and value.

Project execution

Corvette Warehouse is a well-established dealership in Dallas, Texas, specializing in pre-owned Corvettes. Known for their large in-stock selection and competitive pricing, they needed a digital strategy that would match their niche focus and capture more high-intent buyers online. Despite having a strong offline presence, Corvette Warehouse wasn’t fully capitalizing on digital opportunities. They wanted to increase online visibility for specific Corvette models, lower cost per lead, and engage shoppers actively searching for similar vehicles in the Dallas area.

  • Localized Model Campaigns

Instead of running broad campaigns, we built individualized Google Ads campaigns for each Corvette model. This included crafting tailored ad copy, targeting high-converting keywords, and geofencing ads within the Dallas region. The result? More relevant traffic and higher intent leads.

  • Competitor Targeting for Market Share

To stay competitive, we launched campaigns targeting competing dealerships and used their brand terms as keywords. This strategic “conquesting” approach helped Corvette Warehouse capture in-market shoppers who were actively comparing alternatives.

  • Remarketing That Converts

We know car buyers rarely convert on their first visit. So, we launched a remarketing strategy that re-engaged previous website visitors with dynamic ads, tailored messages, and smart placements — keeping Corvette Warehouse top-of-mind throughout the decision-making process.

Corvette Warehouse generated 547 leads at a cost-effective $32.41 per lead, boasting an impressive conversion rate of 4.20%

These results highlight the effectiveness of our targeted approach. By focusing on local markets, using competitor keywords, and employing smart remarketing strategies, we increased conversions in a cost-efficient way. Corvette Warehouse Dallas now has better visibility, engagement, and conversions, strengthening their position as a top destination for Corvette enthusiasts.

Let’s talk strategy — book a free consultation with our team and discover how data-driven campaigns can help you grow smarter.

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